Agra`s Maruti dealers get up protest fair
Vishal Sharma
New Delhi/ Agra. Taken aback by the sudden revocation of the proposed trade tax rebate at the Sefai trade fair, Maruti dealers in Agra adopted a novel way to recover losses by organising a car fair in the town, offering huge discounts on the delivery of cars that had been booked in advance by the customers in anticipation of the tax rebate in Sefai.
On Sunday, all three Maruti dealers of Agra--Madhusudan, Kavisha, and Triveni Motors--joined hands to tide over the impending losses in business after the UP government first assured a trade tax rebate at the Sefai trade fair and then backed out, inconveniencing Agra car dealers, who had more than 1,000 cars of different models they had bought for the Sefai fair.
According to Ramashanker Agarwal, director, Madhusudan Motors, at least 1,500 cars had been booked by all the three Maruti dealers in the town for delivery at the Sefai trade fair, while the dealers had ordered 1,900 cars from the company.
To handle this sudden stock dump due to a slight miscalculation on their part, the Maruti dealers joined hands and offered to share the discount with the company from their commission.
And on Sunday, all the three business rivals came together to offer as high a discount as Rs 35,000 on Maruti cars booked by customers in advance for delivery in Sefai.
Agarwal said while the dealers were offering a cash discount of Rs 16,000 on the purchase of a Maruti 800, the discount on an Alto was Rs 7,000 with free insurance.
He said the highest discount offered was on the Esteem model at Rs 35,000, which came down to Rs 33,000 on a Swift.
He said the Maruti fair organised by the dealers had received a tremendous response from the buyers and on Sunday, at least 200 cars were delivered to the customers.
The fair will continue till tomorrow or till the stocks lasted, with discounts extended even to those who had not made advance bookings.
New Delhi/ Agra. Taken aback by the sudden revocation of the proposed trade tax rebate at the Sefai trade fair, Maruti dealers in Agra adopted a novel way to recover losses by organising a car fair in the town, offering huge discounts on the delivery of cars that had been booked in advance by the customers in anticipation of the tax rebate in Sefai.
On Sunday, all three Maruti dealers of Agra--Madhusudan, Kavisha, and Triveni Motors--joined hands to tide over the impending losses in business after the UP government first assured a trade tax rebate at the Sefai trade fair and then backed out, inconveniencing Agra car dealers, who had more than 1,000 cars of different models they had bought for the Sefai fair.
According to Ramashanker Agarwal, director, Madhusudan Motors, at least 1,500 cars had been booked by all the three Maruti dealers in the town for delivery at the Sefai trade fair, while the dealers had ordered 1,900 cars from the company.
To handle this sudden stock dump due to a slight miscalculation on their part, the Maruti dealers joined hands and offered to share the discount with the company from their commission.
And on Sunday, all the three business rivals came together to offer as high a discount as Rs 35,000 on Maruti cars booked by customers in advance for delivery in Sefai.
Agarwal said while the dealers were offering a cash discount of Rs 16,000 on the purchase of a Maruti 800, the discount on an Alto was Rs 7,000 with free insurance.
He said the highest discount offered was on the Esteem model at Rs 35,000, which came down to Rs 33,000 on a Swift.
He said the Maruti fair organised by the dealers had received a tremendous response from the buyers and on Sunday, at least 200 cars were delivered to the customers.
The fair will continue till tomorrow or till the stocks lasted, with discounts extended even to those who had not made advance bookings.
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